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Zagreb School of Economics and Management

You’ve Always Wanted to be an Entrepreneur? Get Started at Startup Weekend Zagreb!

Startup Weekend, the global phenomenon in which aspiring entrepreneurs engage in an intense, 54-hour-long business plan creation session, is returning to Zagreb. Following the outstanding success of Zagreb’s first SW event, we’re ready for another round, which will take place from the 15th to the 17th of November, 2013.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The event culminates with presentations in front of a jury of local entrepreneurial leaders with another opportunity for critical feedback. In addition, top teams will receive prizes which will help them in turning their Startup Weekend idea into a reality.

Many fruitful business ideas, friendships, partnerships, and teams are formed during the event, most of which continue working together on their business ideas long after the event is over. So, if you’re looking to find a business partner with complementary skills, develop a new, implementable business idea, or just learn something new, click on the “Register” button!

Attendance Fee: 399 HRK (includes PDV)

Zagreb School of Economics and Management
Marin Njavro
Aleksandar Damjanić
Jakša Bilić
Krsto Šimičević
Elizabeta Ivančević
Petra Sušac
Milan Belojević

Tina Lee Odinsky-Zec

Lecturer and Director, Innovation and Entrepreneurship Center @ ZSEM

Tina has been teaching Entrepreneurship and Customer Relationship Management at Zagreb School of Economics and Management since 2006 and as a Visiting Professor at Rouen Business School in France since 2010. She mentors 100's of students each year in the development of business plans and customer focused strategies. She is a published author, seasoned public speaker and moderator. Her areas of interest include creativity, social entrepreneurship and local economic development.

Eli Mohamad

Senior Consultant, Sense Consulting

Eli currently serves as Expert on the EU-funded
Science and Innovation Investment Fund technical assistance project,
which aims to increase the competitiveness of the research sector and
improve industry-research cooperation. Before joining Sense
Consulting, Eli worked on public-private partnerships for business
zones (Croatia), placement of disruptive technologies on the market
(QinetiQ, UK), research competencies mapping for participation in
Community Programmes (EU), and hospitality management (USA). He holds
a MSc in Technology and Innovation Management from the Science and
Technology Policy Research unit of the University of Sussex, UK. He is
an enthusiast for emerging technologies and technology trends in
space, energy and biotechnology.

Tomislav Car

CEO, Infinum

Tomislav Car is the CEO at Infinum Ltd, a software company specialized in developing mobile and web applications. Infinum is an established name for mobile and web development in the region, with offices in Croatia and Slovenia, a team of 16 people, over 60 mobile applications built and a client list that includes large regional (Erste bank, Raiffeisen bank, T-Com, VIPnet, 24sata, HAK..) and international (Phillip Morris International, Nokia, Samsung, The Image Group, Groundlink..) companies and brands. Infinum has been awarded a number of awards for mobile development, including the 1st in category prize from the Samsung Global Developer Challenge with a $100.000 cash prize.

Tomislav has a software development and graphic design background in web and mobile and holds a in computer science. Later in his career his function moved to company strategy and sales. His main job now is to set and manage business objectives while growing the company at a sustainable rate.

Marko Nožica

CEO, Aretis   |  

Marko Nožica is the founder and CEO of the Aretis Group.

With roots in Silicon Valley, California, where he lived for 15 years, Marko is motivated by working on innovative projects which create something from nothing.

While studying at the Zagreb School of Economics and Management he founded and became the first president of the Student Council, which still today is the main student organization on campus. Also while at ZSEM he started Aretis - Focused Media, a company which today is a pioneer in the development and growth of non-traditional media. Aretis provides advertisers with media and marketing solutions that reach target groups who are harder to reach through traditional advertising. With coverage throughout Croatia, Aretis efficiently delivers both national and targeted audiences using various media networks.

Markos’ latest venture is Aretis Oktan, a company which in partnership with the Croatian Automotive Club introduced the first program for companies with large fleets of cars that reduces accident related costs by encouraging positive drivers attitude. This service is currently finishing its pilot phase, with Croatian Post being the first client. Studies have found that vehicles using this system are involved in 22% fewer accidents and result in a 52% reduction in accident-related costs.

Mohamed El Yacoubi   |  

Mohamed El Yacoubi is 22 years old. He is the founder and CEO, a social media platform dedicated to the Arab World. He graduated in Business Management from Warwick Business School in the UK, before moving back to his native country to build the core team and to raise over $600k as seed capital from european and Dubai-based venture capitalists. Based in Casablanca, Morocco, he is still managing the company and overseeing growth within new markets in the MENA region. He is passionate about entrepreneurship, startups as well as venture capital and has won several startup competitions in Morocco with his company AlamJadid, which have enabled him to become a frequent speaker at Tedx events and forums about entrepreneurship.

Andreja Rosandić

Enterprise Development Manager at Nesst Croatia

Andreja Rosandić is the Enterprise Development Manager in Croatia and is responsible for overseeing and managing planning, implementation, and evaluation of the Croatia Portfolio. Prior to joining NESsT, Andreja worked for five years at the Academy for Educational Development (AED) where she was responsible for managing a variety of small grants for various NGOs. She also worked on several EU projects, as an Evaluator for PHARE 2005 and 2006, as well as a Consultant in the field of Vocational Education. In addition, she worked for a year as an advocate of Children’s Rights.
Andreja holds a Master of Science degree in Multidisciplinary Studies from State University of New York (SUNY) at Buffalo and a Bachelor’s degree in Social Pedagogy from the University of Zagreb, Croatia. In addition, she has undergone various training programs in Communication, Supervision, Psychotherapy, Project Cycle Management, and Quality Assurance.

Helena Habdija


Helena is an artist, art teacher and book illustrator. Helena was born in Bjelovar, Croatia and completed her studies at the University of Zagreb,Teacher’s Faculty. She is an expert in early childhood learning and development and has continued to receive professional development to remain in touch with emerging pedagogies. Her approach to education values the complete student with an emphasis on bringing out their potential and unleashing their talents. In addition to being responsible for grades 1-4, she is now the full time Art Instructor for Osnova Skola A. G. Matos in Zagreb. She will be on hand throughout Startup Weekend to help participants illustrate their ideas and communicate their visions

Mirna Karzen

Co-owner and Director of Karzen and Karzen

Mirna is a co-owner and director of Karzen and Karzen d.o.o., a consulting and regional development firm based in Zagreb, Mirna Karzen has twenty years of experience in institutional capacity building, working on efforts that were local, regional, national and international, (cross border cooperation), in scope. After receiving her Masters in International Affairs from the highly regarded Columbia University, School of International and Public Affairs, she has worked with an extensive list of well respected organizations including ECORYS, WYG International Inc., UNDP, the Urban Institute, Rockefeller Brothers Fund, etc.

Ivan Bušljeta

Metropolitan Group

Ivan is a Board Member of the Zagreb-based Metropolitan Group which operates brands mainly in the entertainment and restaurant business (Papaya, Mansion, Lido, Fifty-Fifty). He is the main drive behind the GETEXITED regional project which aims at promoting popular youth entertainment brands in South East Europe

Nikša Korper Žemva

Graphic designer , freelance

Nikša Korper Žemva is a graphic designer specialized in visual identity and print. Nikša was born in Zagreb, Croatia, where he graduated in 2010 from the University of Zagreb Faculty of Arhitecture, School of Design with a Master of Visual communications degree. His clientele includes a diverse array of businesses and organizations, both large and small. From logos to posters to brochures and anything in between, he enjoys the creative challenge, working directly with his clients, and pushing himself to produce the best work possible.

Ivana Ostoić

Consultant and Public Speaker, IQ Consulting

Ivana is sustainability (green) business consultant with focus on energy and environment. She holds Msc in ecology from University of Zagreb, Faculty of Natural Sciencies and Mathematics and MBA in Management from ZSEM. She is working toward her Phd in environmental science. Ivana is also published author, public speaker and enterprenuer.

Ana Kuštrak


Ana Kuštrak was born in Zagreb where she graduated economics and
management from the Zagreb School of Economics and Management and
musicology from the Academy of Music, University of Zagreb. She has
also partaken the visiting scholar program at the Ross School of
Business, University of Michigan. After shortly working in the culture
sector, she is currently working at the ZSEM at the Marketing
Department as a teaching assistant, mentoring students marketing plans
and she is actively involved in ZSEM’s promotional activities as a
member of its PR team. She is active member of several professional
organizations, including YES! and is periodically publishing texts on

Thomas Johnston

Economic Unit Chief, US Embassy Zagreb

As the senior Economic Officer for the United States Embassy in Zagreb, Tom Johnston is responsible for matters related to macroeconomic development, finance, trade, intellectual property rights, transportation, and energy issues. He is also charged with fostering U.S. commercial interests in Croatia.
Originally from the state of Colorado, Mr. Johnston joined the Foreign Service in 2003 and served as an Economic and Consular Officer in Kingston, Jamaica. He next served as a Political/Economic Officer in Riga, Latvia, followed by a tour working as the State Department’s Ecuador Desk Officer in Washington D.C. He holds a Bachelor of Arts degree in Economics from The Colorado College, Colorado Springs, Colorado, and also studied classical languages. Prior to becoming a diplomat, Mr. Johnston worked as a stockbroker with the Charles Schwab Corporation. In addition to his native English, he speaks French, Croatian, and is conversant in Latvian and Spanish.

Luka Abrus

Five Minutes, CEO

Luka Abrus is leading and managing Five Minutes, a software development company with 40 employees and offices in Zagreb and Osijek, Croatia, and New York, USA. The company is 90% export oriented to US and European markets and focusing mobile app and web development. Prior to Five Minutes, Luka has taken part in three Croatian startups, worked 7 years in Microsoft and published three books on web development and programming. He is member of the board at Croatian Independent Software Exporters association, a columnist in IT magazine Mreža and lecturer at VERN University.

Andrija Plenković

Brand manager, beverages business unit @ Atlantic Grupa d.d.

Andrija has been responsible for developing and marketing managing soft beverages brands Kala, Kalnička, and CedevitaGO on regional and export markets (UK & Ireland, Sweden, USA, Spain) at Atlantic Grupa. He has joined Atlantic Grupa in 2010 from L’Oreal Adria HQ where he has worked as a regional brand manager of several FMCG brands for 4 years (Garnier andL’Oreal Paris Consumer Products Division brands). Andrija also has advertising agency experience (McCann Erickson and DDB) where he has spent his internships after completing his International Relation and Management studies at Webster Universitry in Vienna. Andrija has been a speaker and active participant at various regional marketing conferences (SMK Portoroz, H2Ofestival) and has several published articles in business journals.

Daniela Živković Simić

Brand Manager, BU Pharma and Personal Care, at Atlantic Grupa d.d.

Daniela is currently working at Atlantic Grupa in Pharma and Personal Care Business Unit and is managing brand Melem. She joined Atlantic Grupa in 2009 after working at Podravka as Marketing Manager, where she was strongly involved in marketing development of all categories present in Western Europe.
Daniela spent several years working at Nestlé as a Regional Group Manager for Culinary products (Maggi, Thommy, Cereals) and was responsible for entering markets in the Region and developing business strategy for mentioned brands.
She also has advertising agency background (Futura DDB, part of DDB Needham) since she had a key role in the very successful launch and early growth of McDonald's in Croatia.

Strategic partners

Matija Kopić

Founder and CEO, Farmeron   |   LinkedIn

Matija is the CEO and founder of Farmeron, born on 15th of October 1986 in Osijek, Croatia. He envisioned globally available online farm management software and is the main driver behind the Farmeron wheel. Matija is an IT engineer. He graduated in 2010 from the University of Zagreb Faculty of Organization and Informatics with a Master of Informatics degree. During his studies, Matija received Rector's Award and has won various student competitions. He has also graduated from music school and has written a musical book.

Martina Kvarantan

CEO, Znatiželja

Martina is an internationally recognized neuro-linguistic programming
expert with a degree from the Neuro-Energetic Institute, Lancaster
USA. As a certified NLP and HNLP coach, she has over a decade of
experience working with a variety of businesses and institutions on
developing and improving human potential and leadership skills.


Saša Cvetojević

Angel Investor and CEO, Insako   |   LinkedIn

Saša Cvetojević is a successful entrepreneur with years of experience in the health care sector, mobile communications industry and supply chain management. He is the founder and owner of a number of companies and health care institutions in Croatia. Saša is also actively involved with CRANE (Croatian Business Angel Network) and has invested in eight startups some of which are already leading companies in their respective industries and are generating revenue in the global marketplace. Saša is also a member of the Board of the Croatian Employers Association and has been a member of the Croatian negotiation team during the accession process to the European Union in the area of health and consumer protection.

Đuro Njavro

Dean, Zagreb School of Economics and Management

Danica Ramljak

Nenad Mećava

Anca Foster

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